YahoOoOoo!
Award: Wood Pencil
Wood Pencil / Graphic Design / Integrated / 2025
Award: Shortlist
Shortlist / Graphic Design / Motion Design
Award: Shortlist
Shortlist / Graphic Design / Applied Print Graphics
Award: Shortlist
Shortlist / Illustration / Posters
Yahoo, the original internet guide, needed a reinvention—one that felt unmistakably Yahoo: useful, unconventional, and full of personality. We brought Yahoo back to life by channeling the joy and unpredictability of the internet itself. The rebrand captures the energy of rabbit holes and yodels, with playful motion, bouncy type, and expressive illustration. It’s a system built to stretch, squash, surprise, and delight—just like the web.
